Press Releases

“Create Gender Responsive Urban Transport for the cities in India”

“Better safety in both public and paratransit can be achieved through better design, including well designed waiting areas”


Press Release

New Delhi, 13th June 2017


“The South Delhi Municipal Corporation is committed to improving women safety on streets and I will make sure the streets should be designed such a way people like to spend time with their family” Ms. Kamaljeet Sehrawat, Mayor of SDMC announced during an event organised by the Institute for Transportation & Development Policy (ITDP), SafetyPin and UN Women in collaboration with India International Centre (IIC).

The event was aimed at recognizing the role of transport systems in impacting gender roles by facilitating access to economic and social opportunities and attended by Mr. Sanjay Beniwal-Special Commissioner of Police, Mr. Jagan Shah-Director, National Institute of Urban Affairs among other stakeholders who were invited to identify knowledge gaps in planning, designing, implementing gender-equitable infrastructure systems and monitoring their impact/outcomes.

During the discussion, it was shared that, In India, women’s concerns in urban transport came to the fore primarily through the lens of safety since Jyoti Singh’s death in December 2012. It brought this issue, which had earlier remained confined to feminist and queer movements to the public discourse and galvanized action by civil society and different levels of government to create safer public transportation systems.

The performance of urban transport services places different burdens on women and men, with the costs of poor public transport often being borne by women. For example, women may turn down better employment opportunities further away from home in favor of lower-paid local opportunities when the public transport system is unreliable or unaffordable.

Ms. Shreya Gadepalli, Director-South Asia raised her concerns - “While women constitute around half of India’s population, their labor force participation in urban areas remains low at 15.5%. Ultimately, transportation is the fulcrum that allows women to participate in the workforce, which can create a societal shift to transform the entire world economy, however, our urban transport policies remain gender blind largely.” She went on to speak about changing this scenario to make transit more women-friendly.“After all, what's good for women in a city eventually becomes good for everyone!", she concluded.

Safe, comfortable, convenient and affordable transport can play an important role in not only helping meet women’s practical needs such as access to schools and markets but also in contributing to their strategic empowerment by facilitating access to social and economic opportunities. "While women safety is looked at as a special case, we need to solve this holistically. We need a policy in place", said Ms. Kalpana Viswanath, Director Safetipin. Ms. Heather Allen, who agreed with Ms. Kalpana, told that "Women are no longer a vulnerable group, we form around 50% of the world. Our right to mobility should be recognized."

In keeping with this, ITDP along with Safetipin released a draft policy paper “Women and Urban Transport” at the event. The policy makes recommendations which address women’s concerns in public transport. 


  • NewCities recognizes eight startups and social enterprises changing cities through cutting-edge innovation
  • Global Urban Innovators to play a central role at NewCities Summit in Incheon Songdo, South Korea from June 7-9, 2017.


Montréal, Canada – May 2, 2017. The NewCities Foundation today named eight startups and social enterprises as 2017 Global Urban Innovators. These promising young enterprises from around the world have been chosen for their innovative use of technology to address urban challenges and will join the NewCities celebrated the community of Global Urban Innovators.


The Global Urban Innovators initiative highlights companies that have an impact in a range of areas. The Class of 2017 notably focuses on startups and social enterprises using technology to enhance and improve wellbeing for city dwellers, through mobility solutions, shaping greener neighborhoods and using data to create a safer urban environment. The Global Urban Innovators will play a leading role at the NewCities Summit in Incheon Songdo from June 7-9, where they will present their innovative approaches to hundreds of global leaders gathered to discuss the theme Thriving Cities: The Building Blocks of Urban Wellbeing.


Meet the 2017 Global Urban Innovators:


Alt-A - Songdo, South Korea
Alt-A seeks to make spaces shared by human and vehicle traffic safer and smarter. Using 3D mapping, real-time data collection and intelligent sensor technologies, their alert the system increase safety for pedestrians and vehicles alike.


CityTaps - Paris, France

Leveraging the Internet of Things and smart water meters, CityTaps partners with local utility companies to guarantee water access to households, including the urban poor, allowing users to use mobile money to pre-pay for water and secure access directly at home.


Green City Solutions - Berlin, Germany

Green City Solutions are the creators of CityTree, combining a vertically installed mass culture with Internet of Things technology to address air pollution in cities. Each CityTree has the environmental equivalent of 275 urban trees, at a fraction of the space and maintenance costs.


Safetipin – Gurgaon, New Delhi

Safetipin is a map-based mobile application that works to make cities safer, with a focus on women’s safety. The app collects and disseminates safety-related information to both users and city decision-makers on a large scale through crowdsourcing and geospatial


Small Change - Pittsburgh, USA

Small Change is a real estate equity crowdfunding portal to help fund transformational real estate projects, helping communities identify and deliver change-making, high-impact urban development. Spin - San Francisco, USA

Spin - San Francisco, USA

Spin's mission is to help people move around cities. Their first product reimagines bike share - Spin's GPS-equipped smart bikes are unlocked via a mobile app, and can be dropped off at any bike parking spot. By offering a convenient, affordable, and environmentally-friendly mode of transport, Spin aims to reduce congestion and improve last mile transportation in cities.

WhereIsMyTransport - Cape Town, South Africa

WhereIsMyTransport provides an open platform for integrated transport data that provides users, developers, and cities with a comprehensive look at formal and informally run public transportation options, particularly in emerging African cities.


ZenCity - Tel Aviv, Israel

An Artificial Intelligence-based analytics dashboard, ZenCity tracks social media, municipal platforms, and 411 telephone lines to provide city governments with real-time, actionable insights about citizens and municipal services to improve citizen experience of the city.

The Global Urban Innovators alumni include some of the world’s pioneers in urban tech, which continue to revolutionize cities worldwide. Alumni include the multi-award winning addressing system what3words, which has been adopted in Djibouti and Mongolia as the national addressing standard for their postal services.

London Mayor Sadiq Khan has also partnered with alumnus Spacehive, a civic crowdfunding platform, to invite communities across the city to crowdfund urban projects. India-based Jugnoo, which started as an autorickshaw aggregator, has evolved into the go-to platform for everyday needs such as fresh fruits and vegetables, rides, and groceries in Chandigarh, India.


John Rossant, Chairman, NewCities said:

“In many cities, visionary entrepreneurs are creating solutions to some of the most pressing urban challenges. Global Urban Innovators represent the very best, as their grassroots solutions make our cities easier to navigate, make them safer and leverage the Internet of Things to create a better life for citizens. We look forward to working with these startups, introducing them to our global network of industry and public sector players and helping them scale so their solutions may help cities around the world.”

Learn more about NewCities at

Learn more about the NewCities Summit 2017 at


Press Contact:
Thomas Ledwell
Director of Communications

SafetiPin released a new app – My SafetiPin’ earlier today. This is their third app – after SafetiPin and SafetiPin Track. The app was released during the launch of PVR Nest’s ‘Campus Ambassador Program’ held today at PVR Plaza, Connaught Place.

SafetiPin provides a safety score for public spaces. In NCR, the scores are based on more than 70,000 audits spread across the city.

The ‘My Safetipin’ app will alert a person when she is in a place with a low safety score. She can then ask her friends or family to ‘Stay with Me’. These friends can then track her location. Another feature of ‘My Safetipin’ is the safest route. It shows the safest and alternate routes from one place to another. The person can then follow the route on Google Maps.

Speaking about the app, Kalki Koechlin, Actor, said “A girl should not go anywhere without her ‘My Safetipin’

Kalpana Viswanath, co-founder Safetipin added “We would like people to make safer decisions. With ‘My SafetiPin’ women and families can now take decisions of where to rent or buy a place to stay with the safety score as an important component.”


The ‘My SafetiPin’ app is free. The safety score information is also provided on the SafetiPin The website, again without charge.


About SafetiPin

SafetiPin is a technology platform that seeks to use big data to make cities more inclusive, safe and free from violence for women and others.  We use apps to collect information and provide a Safety Score that women and men to use to make informed decisions through our apps and our safety score. 

 We share our data with urban stakeholders such as governments and urban planners. Information provided by us has been used to improve lighting, repair walk paths and for police presence. Safetipin is present 30 cities across 8 countries.


Download My Safetipin App From Google Play Store


  •  This year’s NT100 celebrates the projects using digital technology to tackle some of the
  •  Social innovators around the world are using a vast array of tech for good, from most pressing global challenges of 2015 humanitarian drones to 3D-printing, and geo-location to social media

London, Wednesday 9 December 2015: Today, Nominet Trust, the UK’s leading tech for good funder, has announced that Safetipin has been named among 2015 Nominet Trust 100 (NT100)– a global celebration of the 100 most inspiring uses of digital technology for social good.

Projects featured in the NT100 are using technology to tackle some of the world’s biggest social problems including support for refugees in Europe, healthcare, social inclusion and our emergency response to natural disasters.

Following a global call for nominations earlier this year Safetipin, a mobile app for collecting and sharing data about safety in cities, was selected by ten leading judging partners from the tech and charity world in recognition of our work. Safetipin which started in Delhi, now collects data in several cities in India and other countries.

Commenting on their inclusion in the NT100, Kalpana Viswanath, Co-founder said that "it is a great honour for us to be nominated for the NT100 and we look forward to many more people using Safetipin to make safer decisions while moving around cities.

This year, Safetipin is rubbing shoulders with familiar names such as Google X’s Project Loon, which aims to deliver the Internet to developing countries via large air balloons and Wayfinder, a project led by UK charity, the Royal London Society for Blind People (RLSB), which allows visually impaired people to navigate via an audio smartphone app. The list also features lesser-known ventures such as Kgolagano, which utilises TV white space to provide medical care to rural areas of Botswana remotely, and Humanitarian Open Street Maps Team, which harnesses the power of the crowd to build maps for emergency aid workers, for example during the West Africa Ebola outbreak.

Vicki Hearn, Director of Nominet Trust, said, “Increasing accessibility to technology is helping foster communities of social tech entrepreneurs worldwide, who are transforming healthcare, access to education, sustainability and civic empowerment. The NT100 seeks to highlight these pioneers so that others may be encouraged to follow in their footsteps.”

2015 NT100 was compiled from a combination of over 500 public nominations and in-house research to produce a shortlist of 150 projects. This shortlist was presented to our judging partners often tech and charity organisations, who selected the final 2015 NT100. Representatives from Big Lottery Fund, Comic Relief, Creative England, Facebook, Latimer Group, Nominet, O2 Telefonica, Oxfam, Salesforce and Society Guardian all took part in the selection process.

SafetiPin is a technology platform that seeks to use big data to make cities more inclusive, safe and free from violence for women and others. We use apps to collect information and engage with individuals and create solutions. We provide useful information about safety in cities for women and men to use to make informed decisions through our apps and syndicating a safety score to portals. Further, we share this data with urban stakeholders such as urban planners and the police.

For further information:

Kalpana Viswanath, Co-founder Safetipin

Ellie Hale/Charlie Hamilton at

Albion Drive on behalf of Nominet Trust

+44(0)20 7033 8914/+44(0)20 7033 8919

SafetiPin releases SafetyScore feature

Important Feature Release to help people take safer decisions.


Gurgaon - Sept. 11, 2014?SafetiPin today released a new feature, the SafetyScore, to help people know more about the safety of different areas and avoid unsafe places.  It is available on both Apple and Android platforms.

“The SafetyScore is useful for anyone stepping out for a meal at night, visiting a new city or renting a place to stay”, said Kalpana Viswanath, co-founder, SafetiPin.  “It can help all of us, specially women, make better choices and be better prepared”.

The SafetyScore is a measure of safety in a public place – represented by a number between 0 and 5 – ranging from Poor (between 0 and 1) and Excellent (between 4 and 5).  It is largely based on data from more than 15,000 audits conducted using the SafetiPin app over the past year.  The SafetyScore considers a number of parameters during audits – including lighting, security, and availability of public transport.

A slider allows a user to increase the area being considered for the score.  “Not only can you see the SafetyScore for a place like a restaurant, you can expand the area to see the score for an entire neighbourhood.   This is particularly useful if you are looking to move to a new place”, said Ashish Basu, co-founder, SafetiPin.

The new SafetyScore combines well with other existing SafetiPin features, specially the Tracking feature.  Anyone visiting an unsafe area can turn it on, and let their friends and family track their movements.

The SafetiPin app is presently being used by end-users, city planners and public service providers to plan for public safety.  The new SafetyScore will further enhance this capability by providing a method to consolidate information.

About SafetiPin 

SafetiPin is a map-based mobile phone application that makes our communities and cities safer by providing safety-related information collected by users and trained auditors.

SafetiPin provides information about infrastructure to promote safety for women and other groups, to citizens at large and important stakeholders including the government, NGO’s, corporations and citizen groups.


To learn more about SafetiPin, please contact


Abhishek Singh, Marketing Manager

M13/31 DLF Phase 2, Gurgaon, Haryana 122001

Tel No: 0124 4033075

Email ID:

SafetiPin Wins mBillionth Award South Asia, 2014, in the category of e-women and children

July 19, 2014

New Delhi – SafetiPin pronounced the winner of the renowned mBillionth Awards South Asia, 2014, in the category of e-women and children. SafetiPin is one of the three winners in the category, recognized for innovation in social development via Mobile as a first screen.

Dr. Kalpana Viswanath, Co-Founder at SafetiPin said “We are delighted to win the mBillionth Awards South Asia, 2014, in the category of e-women and children, and are particularly pleased that SafetiPin has been recognized for its efforts towards social development via innovation inmobile & telecom sector.”

About mBillionth Award

mBillionth Award is a dedicated platform to explore the latent potential of mobile & telecom sector across 8 countries in South Asia: Afghanistan, Bangladesh, Bhutan, India, Maldives, Nepal, Pakistan and Sri Lanka. 2014 is going to witness mBillionth entering into its 5th year of recognizing the best practices for social development via Mobile as a first screen.

About SafetiPin 

SafetiPin is a map-based mobile phone application which works to make our communities and cities safer by providing safety-related information collected by users and trained auditors. At the core of the app is the Safety Audit which consists of a set of 9 parameters that together contribute to the perception of safety.

SafetiPin provides information about infrastructure to promote safety for women and other groups, to citizens at large and important stakeholders including the government, NGO’s, corporations and RWAs.


To learn more about SafetiPin, please contact: 

Sanya Seth, Program Associate

M13/31 DLF Phase 2, Gurgaon, Haryana 122001


Tel No: 0124 4033075

Email ID: